Global Fashion Week latest
Opening the season, New York’s Dyson Styling Ambassadors prepare their looks for X Designer and Y Designer.
Our Dyson stylists channel London’s renown creativity – crafting signature styles for Designer X and Designer Y.
See world-class Dyson technology on the world stage as Dyson stylists create innovative looks for the new season.
Finally, we see the big reveal of our Dyson Styling Ambassadors’ Paris looks for X Designer and Y Designer.
"Dyson Corrale™ Straightener - winner of Best Hair Straightener Tool"
"Dyson Supersonic™ Hair dryer - winner of Harper’s Bazaar Beauty Awards 2023"
"Dyson Airwrap™ Hair Styler - winner of Her World Beauty Awards 2023"
"Dyson Supersonic™ Hair dryer - winner of Men's Folio Grooming Awards 2023"
Trusted by Fashion Week stylists since 2016
Dyson stylists have been collaborating with designers at Fashion Week since 2016. Using Dyson technology, they complement the collection and offer creative expression in precisely-crafted hair styles, to help bring the vision to life.
Good for models. Good for you.
Models would usually expect their hair to suffer during Fashion Week. But Stylists using Dyson tools with Intelligent heat control, or that style using fewer passes, can help to support healthy hair – even with back-to-back shows.
Exclusively for stylists
New York Fashion Week's biggest secret – Dyson's new hair dryer. Engineered for stylists to give the precision needed for the runway.
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Engineered for all hair types
The runway is a place for individuality. At Dyson, our hair care attachments and accessories have been engineered for all hair types – meaning no style or look is unachievable.
Hear from leading hair stylists
See how the stylists performed under pressure, and get the most from Dyson technology – from high shine to full body volume.
Mustafa Yanaz x Philip Lim
Leading stylist Mustafa Yanaz uses Dyson technology to bring Philip Lim's vision to life, with three different looks from New York Fashion Week 2023.
Jawara x Helmut Lang
Watch leading session stylist Jawara share techniques backstage at New York Fashion Week – bringing Helmut Lang’s vision to life.
Runway inspiration from root to tip
Get tips straight from top international stylists. Watch how they work their Dyson hair care technology to create must-have looks.
Romantic blowout by Irinel de León
Going from curly to straight using the Dyson Supersonic™ hair dryer.
Casual waves by Matthew Collins
Creating natural looking waves for the everyday, or going out.