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The engineering story

Power, un-leashed.

Dyson V8 digital motor

"No-one was designing the type of motor we needed. So we spent eight years developing our own. Without it, our cord-free vacuums could not deliver such power. "

James Dyson

James Dyson holding Dyson V8 digital motor

Opening the throttle.

In 1997, conventional motors were still using 160-year-old technology. So we started developing smaller, faster digital motors – by adding intelligent software to a motorbike impeller.

Three engineers working with notepads

Digital revolution.

By 2009, we'd created the 200W Dyson digital motor V2. Small and light, it span at 78,000rpm, providing the power we needed for our first cord-free stick vacuum.

The Dyson digital motor V8

Ergonomic efficiency.

The Dyson Digital Slim™ vacuum launched in 2011. With the motor and the battery in the handle, it had the optimum centre of gravity for floor-to-ceiling cleaning – and created a new kind of vacuum cleaner.

Drawing of the Dyson V8 mechanics

Pushing the boundaries.

As our engineers developed our next-generation 350W Dyson digital motor V6, we had to find a casing robust enough to hold the motor together while it span at 107,000rpm.

The Dyson digital motor v8

Racing ahead.

So we investigated the super-strong, ultra-light casing used in Formula 1 for its KERS flywheel technology. And then we created our own – by adapting carbon fibre fishing rod tubes.

Plastic casing surrounding Dyson digital motor V8

Powered up.

In 2014, our new motor powered the Dyson V6™ stick vacuum. With a redesigned nickel manganese cobalt battery, it had 150% more power than its predecessor, and a run time of up to 20 minutes.

Opened battery casing

Fully refined.

But we didn’t stop there. We doubled the run time of the Dyson V6™ vacuum with new battery technology, and cut noise by 50% with improved acoustics. And we designed the 425W Dyson digital motor V8 – our most powerful yet.

Collection of Dyson handheld vacuum cleaners

"Perhaps people would say we're non-compromising. That's Dyson throughout."

Matthew Childe Global Head of Motor Development
  • 150 Dyson engineers worked to create the motor
  • 188,000 Hours of V8 development
  • 500,000 Hours of testing
  • 466 Kilometers pushed during testing

Cord-free. Hassle free. Powerful suction.

By 2016, we were ready to bring all the technologies together in one lightweight, versatile machine. The Dyson V8™ cord-free stick vacuum.

The Dyson V8 vacuum cleaner

Direct from Dyson

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